Ten European football teams namely the Netherlands, England, Belgium, Denmark, France, Germany, Norway, Sweden, Switzerland, and Wales will participate in a season-long "OneLove" campaign promoting inclusion and opposing discrimination. Every country except Sweden and Norway has qualified for the 2022 World Cup in Qatar and each captain of these eight nations will wear a distinctive OneLove armband featuring a heart containing colors from all backgrounds during the tournament. The Netherlands FA, which is spearheading the campaign, chose the colors to represent all heritages, backgrounds, genders, and sexual identities; the armband will be worn in Qatar where same-sex relationships are a criminal offense. The idea for this specific campaign emerged in the UEFA Working Group initiative, which was established to respond to issues surrounding Qatar's treatment of migrant workers and the LGBTQ+ community.
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