Rihanna launches body-positive Savage X Pride line of lingerie

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To mark their new Savage X Pride collection, Rihanna’s brand hired photographer Quil Lemons, beauty artist Hector Espinal, and 13 models from the LGBTQIA+ community. The result is an astounding collection of full-color portraits in which queer individuals, decked out in Savage X Pride intimates and jackets, openly celebrate their bodies. The campaign is joyful, bold, devious, and purposefully indulgent. For Savage X, sexuality is worth celebrating now, today, and immediately. Proceeds from Savage X Pride will help support five organizations focused on LGBTQ well-being, including GLAAD, the Audre Lorde Project, The Caribbean Equality Project, INC., Trans Latin@ Coalition, and the Trans Wellness Center.

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