Kellogg’s Sued For Woke Workplace And RuPaul Cheez-Its
- August 11, 2023
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A conservative legal group on Wednesday urged a U.S. anti-discrimination agency to investigate Kellogg Co. over workplace diversity policies that it says are unlawful and accused the cereal maker of sexualizing its products. This is the second complaint filed this week against a company by America First Legal, a nonprofit run by Stephen Miller, who was an adviser to former President Donald Trump. America First in a letter to the U.S. Equal Employment Opportunity Commission (EEOC) said Kellogg's hiring, training, and promotion practices are designed to achieve a balance based on race and sex that violates the federal law banning workplace bias. It also criticized marketing campaigns including boxes of Cheez-It crackers featuring drag queen RuPaul and cereal boxes celebrating LGBTQ+ Pride Month. Many legal experts expect an uptick in legal challenges to corporate diversity programs in the wake of a June U.S. Supreme Court ruling barring race-conscious admissions policies in higher education. The complaints are part of a campaign conservative legal groups and Republican legislators are waging against corporations that have enacted so-called woke policies on social issues such as race, gender, and diversity. America First said it also had sent a letter to Kellogg's board of directors on Wednesday threatening shareholder litigation if the company maintains the allegedly illegal policies.
- Tags: Business
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